Why Are SEO Keywords Important?

Experienced SEO professionals have shared the secret to making SEO more rewarding and convenient: using SEO-optimized keywords. Nowadays, many businesses choose to invest in getting their websites to the top of Google search results to reach more customers, making Website SEO a hot service in the Vietnamese market.

What are Keywords?

Keywords are words or phrases present in an article that function to make the article appear whenever users search for information. Users tend to search for a word or phrase on search engines, and when SEOers implement relevant content containing those words or phrases, the website will appear right in front of the users.

Common Types of Keywords in SEO

In SEO, keywords are not just words or phrases used to beautify the website; they must also be aimed at the target customers that the business or brand is focusing on. There are three main types of SEO standard keywords:

  1. Brand Keywords

  2. Product/Service Keywords

  3. Traffic Keywords

For each type, we will analyze different directions to find potential keywords and increase the conversion rate.

The Importance of Keywords in SEO

Keywords help SEOers outline advertising strategies, provide specific guidance for implementing content strategies throughout the website, and ensure the content is comprehensive and on track. Moreover, when analyzing SEO standard keywords, you can easily set specific timelines for achieving your goals.

Using good keywords in SEO is a necessary and crucial task. Whether your website gets to the top or easily reaches users largely depends on SEO keywords. The most significant benefit of doing SEO keywords correctly is the ability to convert customers, target accurately, and generate revenue.

How to Find SEO-optimized Keywords?

Searching and analyzing keywords is always a challenging task. How do we know which keywords are searched the most and which ones can better reach customers? To solve this problem, we need the support of various tools on the Internet.

1. Google Keyword Planner

This tool provided by Google is widely used by digital marketing professionals. Keyword Planner provides users with keywords searched on Google, including search volumes and competition levels. SEO-ers can use this tool to search for keyword ideas based on search volume and competition level.

2. Google Trends

This tool compiles the most searched keywords within a specific timeframe. These words are considered search trends and are suitable for selecting short-term effective keywords. Google Trends is entirely free.

3. Google Suggestion

This is how SEO professionals search for related keywords suggested by Google. Using this tool helps you increase the chances of users finding your article through queries close to the main keyword, avoiding repetitive words for a smoother flow of the article.

In addition to the above tools, another commonly used approach is researching SEO standard keywords from competing rivals. This helps us find suitable competitive keywords that can be deployed on our website.

Conclusion

Here, I would like to emphasize the importance of paying attention to keyword optimization in your website's SEO process, as keywords are the soul of an article. Whether your article attracts viewers and receives high evaluations from Google largely depends on keywords. Furthermore, choosing the right SEO standard keywords significantly increases the likelihood of closing deals and generating business revenue.

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Contact Info 

Ann Handley 

Work: MarketingProfs

Address: Boston, MA, US 

Phone number: 978-749-7372 

Website: https://annhandley.com/ 

Email: ann.handley@gmail.com

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