Criteria for Evaluating and Designing an SEO-Friendly Website

Before wanting to design an SEO-friendly website, we need to understand more about SEO, as understanding SEO is what allows us to know the criteria for evaluating an SEO-friendly website and to implement optimizations when designing a website.


SEO is an abbreviation for Search Engine Optimization, which is a set of methods to improve a website's ranking on Google search engine results pages. Google evaluates websites based on various criteria to rank them for the desired keywords.

An SEO-friendly website is the fundamental and most important criterion for your website to meet the "necessary conditions" when implementing website SEO. It optimizes all the technical and on-page ranking criteria of Google before proceeding with other SEO-related tasks like building backlinks, creating content, increasing traffic, and more. These tasks become the "sufficient conditions" for your website to rank high on search engines and thereby reach more potential customers.


What are the overall criteria for an SEO-friendly website?

Apart from criteria related to domains and hosting, below are the basic technical programming and on-page optimization criteria for SEO-friendly websites that web designers and SEO learners need to know:

- Permalink (Static link)

- Navigation

- Sitemap (Website map)

- Heading tags

- Frame Editor

- Link Singer

- Layout Themes

- Analytics (Measuring and analyzing website traffic data)

- Social

- Language

- Encoding

- Page Speed Insight (Page loading speed)

- Mobile optimization and responsiveness (Mobile version, responsive)


>>> Find out more: 

What is SEO Standard Web Design and the benefits it brings to businesses?
What is an SEO Standard Website?
Criteria for a Standard UX-UI Website
How to design beautiful website
Standard SEO Web Design Process
The Importance of SEO-Friendly Web Design and benefits

Ann Handley - GTVSEO Company

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